Marketing Your Home in Vancouver BC
How can you market your property to attract more buyers?
The “For Sale” Sign
A for sale sign on your front lawn or on a billboard is an effective way to attract buyers and get phone calls. Buyers who are interested in your neighbourhood, are looking for signs as it is the most obvious indication of the desire to sell.
In Vancouver, all daily newspapers and community papers have a real estate section where you can advertise your home for sale. There are also real estate magazines that cater to specific areas or types of homes. If you hire an agent, they will use a variety of marketing tools to sell your home. This includes fliers, postcards, cable TV ads and their vast network of fellow agents.
MLS & the Internet
The internet has become a useful tool to not only sell your home but buy a home as well. In fact, 90% of Canadians looking for a home start their search on the internet. MLS.ca
is the most popular real estate search tool available. Whether you choose to sell your home with the help of a realtor or on your own, using the internet is an excellent way to advertise the sale of your home. Syndicate your listing throughout the internet.
Open house for Realtors
A realtor open house is a sneak peek of your home for agents. It is an excellent way to build interest before the public even sees your home. Also, if an agent likes your home and they have a potential client they will be keen to pass on the details of your house. This is arranged by your realtor, either through their office or the local real estate community
Public Open House
Buyers who are interested in a neighbourhood will drive around it looking for open houses. An open house is when potential buyers come to your home to look around. It usually lasts 2-3 hours and you may be required to answer some questions about your home, so be prepared. If you hire an agent they will arrange the open house, provide detailed information about your home and provide answers for any questions that may be asked.